Nestlé Goodstart Launch
Goal:
▪ Inform guest of the new product line of Nestlé Goodstart ▪ Increase knowledge of nutrition for infants
▪ Increase Brand Awareness
OT2 Input:
▪ Design of invitation ▪ Design of Floor plan including adaptation of all visuals
▪ Production of all Materials ▪ Setup and Execution of Event ▪ Budget Control
Martijn Trading Aruba approached us to help them with the launch of their new product Nestlé Goodstart. We receive only several basic materials from Trinidad and Tobago and adapted this to the final set up. To create a story telling scene we designed several booths. Guests were guided through these various booths by our futuristic inspired hostesses. During this journey the guests received information, by way of video presentations, on the science behind this new line of Nestlé nutrition.
This journey was followed by a dinner in the ballroom during which different speakers offered important information on nutrition and officially launched the product line of Nestlé Goodstart Opti Pro. The ballroom setup was also inspired by the futuristic theme using various cut out props, center pieces and lighting.
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Featured in the image is an overview of the different walls of each booth. Each booth was set up using truss for the framing and banners for the visual
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Production/Design Items. Including the overall futuristic theme, backdrop banner, clothing hostess, props, word search cards and custom made give away book covers
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Ballroom Setup